Ticari Pazarlama Uzmanı

DOĞAN OPTİK SAN.VE TİC.LTD.ŞTİ.

Dogan Optik is one the leader companies in Eyewear Business with worldwide luxury brands such as Dior, Fendi, Celine, Loewe, Fred, Bulgari, Givency, Stella Mccartney, Kenzo, Tag Heuer, Barton Perreira, Cerruti 1881 distribution in Turkey and export his house brands such as Hermossa, Despada, Blancia Milano more than 55 countries in all over the world. And now our company growing and new employees are being added with its growing organization.

We are looking for our Trade Marketing Specialist

QUALIFICATIONS

• Bachelor degree in Business Administration or Marketing related departments,
• At least 5 years of experience in trade and operational marketing with focus on distributor/dealer management,
• Visual merchandising/presentation experience with a leading specialty retailer or brand
• Result oriented with strong organizational and planning skills,
• Cross functional and team working skills
• Good skills at problem analysing and creating problem solution,
• Eager to learn, determined, achievement and result oriented personality with high energy level
• Extraordinary attention to detail. 
• Strong knowledge of Microsoft Office Programs (Word, Excel, PowerPoint),
• Excellent verbal and written skills in English,
• Having no restriction of travel,
• No military obligation for male candidates,
• Located in Istanbul Europe side .

JOB DESCRIPTION

• Plan and execute new product launches and key channel marketing activities for b2b customers.
• Track post performance and contribute to strategy,
• Conduct yearly promotion planning and production process align with companys’ strategy and report the efficiency of the projects,
• Follow all distribution process of trade marketing materials&investments,
• Create action plans and tactics, to ensure that they are implemented in the field and report in order to reach the targets of the category under it’s responsibility,
• Determine the strategy of sales activities and campaigns. Implement and monitor the results monitor,
• Being responsible for the dealers Campaign Communication Guideline preparation,
• Ensure to set up strong relationship  across Sales, Marketing, Finance, Production and Purchasing departments as well as external third parties, agencies regarding field sales, needs and marketing initiatives,
• Manage loyalty programs of the brands and analyze the efficiency of the reward program in detail,
• Implementing global visual merchandising strategy and ensuring the strategy is in line with the displays and merchandising materials
• Setting the brand’s visual merchandising standards
• Working with agencies in developing stands and displays for placement needs of the brand in multiple channels.
• Developing all POP materials
• Monitoring costs and working with budget.
• Preparing orders for new stand requests. Follows the execution for approved projects